Sized by neck measurement, collar type and neck shape β not a generic weight chart.
Wrap a soft tape measure (or a string, then measure the string against a ruler) around the neck where the collar will sit, snug but not tight, then add roughly 2 inches (5 cm) for a comfortable, adjustable fit.
You should be able to slide two fingers flat between the collar and your dog's neck. If it's tighter than that, the collar is too small; if you can fit more than two fingers easily, it may be too loose.
Breeds like Greyhounds and Whippets often have a neck that's wider than their head, which means a standard flat collar can slip off backward β a martingale tightens slightly when pulled, preventing escape without choking the dog under normal walking tension.